Businesses in this industry
Businesses in this industry provide nail care, beauty treatments, skin care and massage. They may also provide waxing services and sell salon and beauty products.
These benchmarks do not apply to hairdressers, barbers or tanning studios.
What are performance benchmarks
Performance benchmarks use information reported on tax returns for the 2021–22 financial year and are updated each year. This is the most current data.
The benchmarks show ranges of business income to business expenses. Use these benchmarks to compare your performance against similar businesses.
Key benchmark range
Total expenses to turnover is the key benchmark range for this industry. It is likely to be the most accurate when predicting business turnover.
You should fall within the key benchmark range for your annual turnover. If you fall outside the range for your industry, your business may have room to improve.
Check that you have reported all income and accounted for any trading stock used for private purposes. Some businesses can use accepted amounts as estimates for the value of trading stock used for private purposes.
2021–22 benchmarks
|
Annual turnover range |
$65,000 – $200,000 |
$200,001 – $400,000 |
More than $400,000 |
|---|---|---|---|
|
'Total expenses' divided by 'Annual turnover' |
50% to 70% |
70% to 83% |
76% to 87% |
|
Average total expenses |
60% |
77% |
81% |
Other benchmarks
Not all expenses are reported by every business. Only use this information as a guide if it applies to your business.
|
Annual turnover range |
$65,000 – $200,000 |
$200,001 – $400,000 |
More than $400,000 |
|---|---|---|---|
|
'Cost of sales' divided by 'Annual turnover' |
14% to 23% |
13% to 23% |
16% to 26% |
|
'Labour' divided by 'Annual turnover' |
23% to 35% |
24% to 37% |
26% to 36% |
|
'Rent' divided by 'Annual turnover' |
13% to 21% |
11% to 19% |
8% to 15% |
|
'Motor vehicle expenses' divided by 'Annual turnover' |
2% to 4% |
1% to 2% |
1% |
For benchmarks for previous years, see Small business benchmarksExternal Link.